BBS Automation acquires ReaLeaD

Headquartered in Garching nearby Munich, Germany, BBS Automation (“BBS”) develops flexible and high-quality automation solutions for complex manufacturing and testing processes. With production sites in Germany, Italy, Poland, Slovakia, the US, China and Malaysia, BBS Automation supports a diverse network of blue-chip customers on a global scale.
Kunshan ReaLeaD Automation Technology Co., Ltd. (ReaLeaD), based in Kunshan/Jiangsu/China is BBS’ third add-on within the last 12 months and follows the acquisition of ANT Solutions, a Polish founder-led provider of digital factory solutions in November 2018 and TEAM (now BBS Winding), a founder-led Italian specialist for winding technology for e-engines in May 2019.
Founded by Kevin Nie in Kunshan, China, ReaLeaD is a fast-growing automation solutions provider with strong credentials, technical capabilities and high quality of services. The company has a longstanding track record of providing a diverse range of automation solutions, including die casting parts, electric vehicle parts and the company is one of the early entrants, and an important player, in other automation sectors than BBS. With approximately 150 employees and an experienced technical team, ReaLeaD serves both Western blue chips as well as domestic Chinese customers.
Josef Wildgruber, CEO of BBS Automation, commented: "The addition of ReaLeaD is well-aligned with our intention of strengthening our global network and increasing our Chinese presence to continue enabling our customers the best possible automation solutions and service. Kevin Nie and our new Chinese colleagues are energetic and motivated, and we are excited to welcome them to the BBS family.”
Kevin Nie, Founder of ReaLeaD, added: "We are very excited to join BBS and take this next step in ReaLeaD’s evolution. This partnership will enable us to leverage on the technical know-how and successful experience of BBS, to improve our quality of offering and enable us to continue to drive value creation for our customers.”